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The Methodological Revolution (eBook)
The Methodological Revolution: Enterprise Sales And The Guru Industrial Complex
The Revenue Renaissance Collection Book 2
From Selling as Art to Selling as Science—And Sometimes Circus
Have you ever thought about how selling transformed from a personal skill into a massive industry ruled by training companies and software giants? "The Methodological Revolution" reveals the fascinating—and often shocking—journey of enterprise sales as it evolved from chaotic market bargaining to the sophisticated, data-driven methods that dominate today's commercial landscape.
As buyers now conduct 70% of their research independently before even engaging in conversation, every sales methodology must adapt or face obsolescence in this new environment.
This book illuminates how Customer Relationship Management systems, marketing automation, and conversation intelligence platforms didn’t just improve existing methodologies—they completely revolutionised them.
• Discover the untold story of how IBM's blue-suited army laid the groundwork for the enterprise sales culture we know today
• Explore the groundbreaking transformation of Salesforce, which democratized sales methodologies beyond just cloud computing
• Understand the pivotal role of SAP, Oracle, and Siebel in not only driving software innovation but also reshaping entire selling paradigms
• Learn about the explosive rise of SPIN Selling, BANT, MEDDIC, and other methodologies that sparked a multi-billion-dollar global phenomenon
• Examine the emergence of Revenue Operations and innovative platforms like Gong and Chorus that are redefining the sales playbook
• Grasp the crucial implications of "product-led growth," posing the most significant challenge to traditional sales methodologies since CRM's inception
This book is ideal for ambitious sales professionals eager to navigate the ever-evolving landscape of sales methodologies, strategic business leaders looking to make informed decisions about sales training and technology investments, inquisitive minds keen on uncovering the captivating origins of billion-pound industries, and aficionados of engaging business history who appreciate a narrative rich with insights and humour.
Whether you're a driven sales professional, an insightful business leader, or simply fascinated by industry evolution, this book is your gateway to transformative knowledge. Dive in and redefine your approach to sales and business in today's dynamic marketplace—grab your copy now!
The Methodological Revolution: Enterprise Sales And The Guru Industrial Complex
The Revenue Renaissance Collection Book 2
From Selling as Art to Selling as Science—And Sometimes Circus
Have you ever thought about how selling transformed from a personal skill into a massive industry ruled by training companies and software giants? "The Methodological Revolution" reveals the fascinating—and often shocking—journey of enterprise sales as it evolved from chaotic market bargaining to the sophisticated, data-driven methods that dominate today's commercial landscape.
As buyers now conduct 70% of their research independently before even engaging in conversation, every sales methodology must adapt or face obsolescence in this new environment.
This book illuminates how Customer Relationship Management systems, marketing automation, and conversation intelligence platforms didn’t just improve existing methodologies—they completely revolutionised them.
• Discover the untold story of how IBM's blue-suited army laid the groundwork for the enterprise sales culture we know today
• Explore the groundbreaking transformation of Salesforce, which democratized sales methodologies beyond just cloud computing
• Understand the pivotal role of SAP, Oracle, and Siebel in not only driving software innovation but also reshaping entire selling paradigms
• Learn about the explosive rise of SPIN Selling, BANT, MEDDIC, and other methodologies that sparked a multi-billion-dollar global phenomenon
• Examine the emergence of Revenue Operations and innovative platforms like Gong and Chorus that are redefining the sales playbook
• Grasp the crucial implications of "product-led growth," posing the most significant challenge to traditional sales methodologies since CRM's inception
This book is ideal for ambitious sales professionals eager to navigate the ever-evolving landscape of sales methodologies, strategic business leaders looking to make informed decisions about sales training and technology investments, inquisitive minds keen on uncovering the captivating origins of billion-pound industries, and aficionados of engaging business history who appreciate a narrative rich with insights and humour.
Whether you're a driven sales professional, an insightful business leader, or simply fascinated by industry evolution, this book is your gateway to transformative knowledge. Dive in and redefine your approach to sales and business in today's dynamic marketplace—grab your copy now!