GTM Resource Library

Welcome to the GTM Resource Library—your one-stop collection of practical tools, frameworks, and playbooks that cut through the noise. This is where the newsletter ideas turn into action. Every workbook, checklist, and template here is designed to help you sharpen strategy, tighten execution, and drive revenue with clarity. Think of it as the companion vault to the stories and lessons I share each week—only now, you’ve got the “how” alongside the “why.”

Inside, you’ll find step-by-step guides built from decades in the field, distilled into formats you can pick up and use today. From deal qualification checklists and MEDDIC cheat sheets, to GTM planning frameworks and territory mapping templates—everything here is meant to be immediately useful. Explore, download, adapt to your team’s context, and keep coming back; this library will grow over time with new resources added as the playbook evolves.

Downloadable Resources

Revenue Architecture Assets

APAC Playbook Assets

The Only 5 Sales Skills That Matter In 2025

The Neuroscience Sales Playbook

Power, Politics, and The Invisible Org Chart

The Trust Equation Decoded

The Closing Symphony

The Currency Wars

The Cultural Intelligence Masterclass

The Economic Earthquakes Shaping Sales

The Transformation Finale

Asia Pacific Individual Country Market Playbooks

More assets are being added weekly. Please keep checking back to this page for more content.